Men’s consumer identities and their consumption norms in the perceived, conceived and lived spaces of spas E Petrylaite, D Hart Journal of Marketing Management 37 (3-4), 266-293, 2021 | 12 | 2021 |
Entrepreneurial marketing learning styles used by entrepreneurial teams E Petrylaite, M Rusk Journal of Research in Marketing and Entrepreneurship 23 (1), 60-85, 2021 | 10 | 2021 |
Personal career success in the eyes of nascent entrepreneurs internationally K Dziewanowska, E Petrylaite, M Balas Rant, S Clegg International Journal of Human Resource Development Practice, Policy and …, 2019 | 5 | 2019 |
Application of SME Marketing Model within Higher Education Entrepreneurial Teams E Petrylaite European Conference on Innovation and Entrepreneurship, 1060-XVIII, 2018 | 4 | 2018 |
Young People's Self-Meaning Making Through Entrepreneurship in Poland, Slovenia and the UK: Implications for Human Resource Management in SMEs M Balas Rant, K Dziewanowska, E Petrylaite, A Pearce Economic and Business Review 23 (2), 115-130, 2021 | 3 | 2021 |
Situated masculinities and leadership in an all-male entrepreneurial team E Petrylaite, A Robson Entrepreneurial Place Leadership: Negotiating the Entrepreneurial Landscape …, 2022 | 2 | 2022 |
Is self-love a vanity or a coping strategy? An auto-ethnographic reflection on self-care during the Covid-19 pandemic E Petrylaite | 1 | 2022 |
Calls for papers: The dark side of CSR: Causes, constraints and consequences of (un) delivering the promise E Petrylaite, R Kazlauskaitė, L Johnston European Business Review, 2023 | | 2023 |
The young entrepreneurs’ view on the value of social networking for business progress E Petrylaite, K Dziewanowska 2021 International Conference on Global Entrepreneurial Talent Management …, 2021 | | 2021 |
Academic Branding on Social Media: Examining the influence of personal brands on the professor-student relationships E Petrylaite, D Aleksic | | 2018 |
The Importance of Entrepreneurial Leadership for Socio-economic Value Creation EP Michele Rusk 41st Institute for Small Business and Entrepreneurship (ISBE) Conference …, 2018 | | 2018 |
Academic Branding on Social Media: Examining the Influence of Personal Brands on the Professor-Student Relationships DA Edita Petrylaite NA - Advances in Consumer Research 46, 924-924, 2018 | | 2018 |
Masculinities and leadership in entrepreneurial teams A Robson, E Petrylaite Institute for Small Business and Entrepreneurship (ISBE) 2015 Conference, 2015 | | 2015 |
Social pressure and how conflicted masculinities construct a balanced-self through monosocial E Petrylaite | | 2014 |
Social pressure and how conflicted masculinities construct a balanced-self through monosocial, heterosocial and homosocial spa consumption E Petrylaite Northumbria University, 2014 | | 2014 |
The dark side of CSR: Causes, constraints and consequences of (un) delivering the promise E Petrylaite, R Kazlauskaitė, L Johnston | | |