Michael Ewing

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Albert CaruanaProfessor of Marketing, University of MaltaVerified email at um.edu.mt
Leyland PittSimon Fraser UniversityVerified email at sfu.ca
B RamaseshanCurtin UniversityVerified email at curtin.edu.au
Joshua NewtonDeakin UniversityVerified email at deakin.edu.au
Fiona NewtonMonash UniversityVerified email at monash.edu
Nigel M de BussyCurtin UniversityVerified email at curtin.edu.au
Margaret Jekanyika MatandaAssociate Professor of Business, University of SydneyVerified email at econ.usyd.edu.au
Lydia WindischLecturer, Leeds Beckett UniversityVerified email at leedsmet.ac.uk
Dr. Munyaradzi W. NyadzayoUniversity of Wollongong in Dubai (UOWD)Verified email at uowdubai.ac.ae
Dave StewartDeakin Business School, Deakin UniversityVerified email at mdapractice.com
Dr. Stanislav StakhovychSenior Lecturer (Assistant Prof.) in Marketing, Monash Business SchoolVerified email at monash.edu
Robert donovanprofessorVerified email at uwa.edu.au
Holly B. CooperSouthern Cross University, AUBVerified email at scu.edu.au
Colin JevonsCourse Director/Associate Professor, Monash Business SchoolVerified email at monash.edu
Caroline F Finch AOEdith Cowan UniversityVerified email at ecu.edu.au
Harryadin MahardikaLecturer in Marketing, Universitas IndonesiaVerified email at ui.ac.id
Sandra GountasSchool of Marketing Curtin UniversityVerified email at curtin.edu.au
Ali TamaddoniAssociate Professor of Marketing, Deakin Business SchoolVerified email at deakin.edu.au
Michael ValosSenior Lecturer, Marketing, Deakin UniversityVerified email at deakin.edu.au
Sagarika MishraAssociate Professor, Deakin UniversityVerified email at deakin.edu.au

Michael Ewing

Professor, Southern Cross University

Verified email at scu.edu.au

marketing


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Captivating company: dimensions of attractiveness in employer branding P Berthon, M Ewing, LL Hah International journal of advertising 24 (2), 151-172, 2005	2627	2005
Employment branding in the knowledge economy MT Ewing, LF Pitt, NM De Bussy, P Berthon International Journal of advertising 21 (1), 3-22, 2002	698	2002
The effects of the social structure of digital networks on viral marketing performance M Bampo, MT Ewing, DR Mather, D Stewart, M Wallace Information systems research 19 (3), 273-290, 2008	617	2008
How corporate reputation, quality, and value influence online loyalty A Caruana, MT Ewing Journal of Business Research 63 (9-10), 1103-1110, 2010	542	2010
Brand management in small to medium‐sized enterprises P Berthon, MT Ewing, J Napoli Journal of small business management 46 (1), 27-45, 2008	539	2008
Developing and validating a multidimensional nonprofit brand orientation scale MT Ewing, J Napoli Journal of business research 58 (6), 841-853, 2005	386	2005
Assessment of the three-column format SERVQUAL: An experimental approach A Caruana, MT Ewing, B Ramaseshan Journal of business research 49 (1), 57-65, 2000	370	2000
Potential research space in MIS: A framework for envisioning and evaluating research replication, extension, and generation P Berthon, L Pitt, M Ewing, CL Carr Information Systems Research 13 (4), 416-427, 2002	365	2002
Aesthetic theory and logo design: examining consumer response to proportion across cultures N Pittard, M Ewing, C Jevons International Marketing Review 24 (4), 457-473, 2007	291	2007
An internal marketing approach to public sector management: the marketing and human resources interface MT Ewing, A Caruana International Journal of Public Sector Management 12 (1), 17-29, 1999	288	1999
Do universities that are more market orientated perform better? A Caruana, B Ramaseshan, MT Ewing International journal of public sector management 11 (1), 55-70, 1998	282	1998
The effect of product placement in computer games on brand attitude and recall T Mackay, M Ewing, F Newton, L Windisch International Journal of Advertising 28 (3), 423-438, 2009	251	2009
Developing a scale to measure the enjoyment of web experiences A Lin, S Gregor, M Ewing Journal of Interactive Marketing 22 (4), 40-57, 2008	230	2008
Effects of some environmental challenges and centralization on the entrepreneurial orientation and performance of public sector entities A Caruana, MT Ewing, Ramaseshan Service Industries Journal 22 (2), 43-58, 2002	225	2002
The impact of the Internet on the distribution value chain: The case of the South African tourism industry C Wynne, P Berthon, L Pitt, M Ewing, J Napoli International Marketing Review 18 (4), 420-431, 2001	218	2001
Children’s understanding of the selling versus persuasive intent of junk food advertising: Implications for regulation OBJ Carter, LJ Patterson, RJ Donovan, MT Ewing, CM Roberts Social science & medicine 72 (6), 962-968, 2011	214	2011
Managing B2B customer churn, retention and profitability AT Jahromi, S Stakhovych, M Ewing Industrial marketing management 43 (7), 1258-1268, 2014	209	2014
Brand rivalry and community conflict MT Ewing, PE Wagstaff, IH Powell Journal of Business Research 66 (1), 4-12, 2013	201	2013
Integrated marketing communications measurement and evaluation MT Ewing Journal of marketing communications 15 (2-3), 103-117, 2009	201	2009
The effect of anomie on academic dishonesty among university students A Caruana, B Ramaseshan, MT Ewing International Journal of Educational Management 14 (1), 23-30, 2000	181	2000

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