The role of regulatory focus in preference construction J Wang, AY Lee Journal of Marketing research 43 (1), 28-38, 2006 | 563 | 2006 |
Media transportation and advertising J Wang, BJ Calder Journal of Consumer Research 33 (2), 151-162, 2006 | 368 | 2006 |
The Lonely Consumer: Loner or Conformer? J Wang, R Zhu, B Shiv Journal of Consumer Research 38 (6), 1116-1128, 2012 | 185 | 2012 |
Media engagement and advertising: Transportation, matching, transference and intrusion J Wang, BJ Calder Journal of Consumer Psychology 19 (3), 546-555, 2009 | 158 | 2009 |
Psychological distance asymmetry: The spatial dimension vs. other dimensions M Zhang, J Wang Journal of Consumer Psychology 19 (3), 497-507, 2009 | 141 | 2009 |
The difference between differences: How expertise affects diagnosticity of attribute alignability M Nam, J Wang, AY Lee Journal of Consumer Research 39 (4), 736-750, 2012 | 66 | 2012 |
Comparative judgment processes: The effects of task objectives and time delay on product evaluations. J Wang, RS Wyer Jr Journal of Consumer Psychology, 2002 | 58 | 2002 |
How time horizon perceptions and relationship deficits affect impulsive consumption J Sinha, J Wang Journal of Marketing Research 50 (5), 590-605, 2013 | 55 | 2013 |
How long did I wait? The effect of construal levels on consumers’ wait duration judgments J Wang, J Hong, R Zhou Journal of Consumer Research 45 (1), 169-184, 2018 | 33 | 2018 |
Can lonely people behave morally? The joint influence of loneliness and empathy on moral identity J Jiao, J Wang Journal of Consumer Psychology 28 (4), 597-611, 2018 | 29 | 2018 |
The Effects of Age and Expertise on Product Evaluations: Does the Type of Information Matter? J Wang, CA Cole Management Science, 2015 | 16 | 2015 |
Is It Still Important to Be a Moral Person When You Are Lonely? JJ Jiao, JA Wang ACR North American Advances, 2017 | | 2017 |
Loneliness and Moral Identity JJ Jiao, J Wang ACR Asia-Pacific Advances, 2015 | | 2015 |
How Media and Advertising Jointly Affect Ad Effectiveness J Wang, B Calder Avances in Consumer Research 35, 1005, 2009 | | 2009 |
ASSESSING CONSUMER REACTION TO NEW PRODUCT IDEAS: DOES IT MATTER HOW OLD YOU ARE AND WHAT YOUR REGULATORY FOCUS IS? J Wang, Y Lee, C Cole The Proceedings of the Society for Consumer Psychology 2008 Winter …, 2008 | | 2008 |
When Advertising Integration with Media Content Fails and Succeeds J Wang, B Calder Advances in Consumer Research 34, 686, 2007 | | 2007 |
10. The Glocalization of Youth Culture: The Global Youth Segment as Structures of Common Difference The Glocalization of Youth Culture: The Global Youth Segment as Structures … J Wang, BJ Calder, M Vanhuele, G Laurent, X Drèze, S Raju, HR Unnava, ... Journal of Consumer Research 33 (2), 2006 | | 2006 |