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Markus Günther
Markus Günther
Senior Lecturer ("akademischer Oberrat") Innovation- and Technology Management
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Agent-based simulation of innovation diffusion: a review
E Kiesling, M Günther, C Stummer, LM Wakolbinger
Central European Journal of Operations Research 20 (2), 183-230, 2012
7332012
Innovation diffusion of repeat purchase products in a competitive market: an agent-based simulation approach
C Stummer, E Kiesling, M Günther, R Vetschera
European Journal of Operational Research 245 (1), 157-167, 2015
1642015
Grundzüge des Innovations-und Technologiemanagements: Management
C Stummer, M Günther, AM Köck
Facultas Verlag, 2010
94*2010
An agent-based simulation approach for the new product diffusion of a novel biomass fuel
M Günther, C Stummer, LM Wakolbinger, M Wildpaner
Agent-Based Modeling and Simulation. The OR Essentials series., 61-67, 2014
862014
An agent-based simulation approach for the new product diffusion of a novel biomass fuel
M Günther, C Stummer, LM Wakolbinger, M Wildpaner
Journal of the Operational Research Society 62 (1), 12-20, 2010
862010
Portfolio selection under strict uncertainty: A multi-criteria methodology and its application to the Frankfurt and Vienna Stock Exchanges
E Ballestero, M Günther, D Pla-Santamaria, C Stummer
European Journal of Operational Research 181 (3), 1476-1487, 2007
782007
Stimulating academic patenting in a university ecosystem: an agent-based simulation approach
S Backs, M Günther, C Stummer
The Journal of Technology Transfer 44 (2), 434-461, 2019
532019
Simulating resistances in innovation diffusion over multiple generations: an agent-based approach for fuel-cell vehicles
M Zsifkovits, M Günther
Central European Journal of Operations Research 23 (2), 501-522, 2015
412015
Home charging and electric vehicle diffusion: Agent-based simulation using choice-based conjoint data
M Klein, L Lüpke, M Günther
Transportation Research Part D: Transport and Environment 88, 102475, 2020
322020
Strategic management of disruptive technologies: a practical framework in the context of voice services and of computing towards the cloud
R Kopetzky, M Günther, N Kryvinska, A Mladenow, C Strauss, C Stummer
International Journal of Grid and Utility Computing 4 (1), 47-59, 2013
272013
Adopting energy flow charts for the economic analysis of process innovations
S Fürnsinn, M Günther, C Stummer
Technovation 27 (11), 693-703, 2007
212007
An agent-based simulation model for the market diffusion of a second generation biofuel
E Kiesling, M Günther, C Stummer, LM Wakolbinger
Proceedings of the 2009 Winter Simulation Conference (WSC), 1474-1481, 2009
202009
Zum Einsatz betriebswirtschaftlicher Modelle bei der F&E-Projektauswahl
C Stummer, M Günther
Die Betriebswirtschaft 62 (3), 2002
162002
Market introduction and diffusion of new products: recent developments in agent-based modeling
LM Wakolbinger, C Stummer, M Günther
International Journal of Innovation and Technology Management 10 (05), 1340015, 2013
152013
Beaming market simulation to the future by combining agent-based modeling with scenario analysis
C Stummer, L Lüpke, M Günther
Journal of Business Economics, 1-29, 2021
122021
Diffusion of multiple technology generations: an agent-based simulation approach
M Günther
PICMET '16: Technology Management for Social Innovation, 2931-2940, 2016
82016
Simulating the diffusion of competing multi-generation technologies: An agent-based model and its application to the consumer computer market in Germany
M Günther, C Stummer
Operations Research Proceedings 2016, 2017
72017
Game-based learning in technology management education
M Günther, E Kiesling, C Stummer
IEEE EDUCON 2010 Conference, 191-196, 2010
72010
Game-based learning in technology management education: A novel business simulation
M Günther, E Kiesling, C Stummer
International Journal of Emerging Technologies in Learning (iJET) 6 (1), pp ¡¦, 2011
62011
Cross-over between Scenario Analysis and Agent-Based Market Simulation for Technology Planning
M Günther, L Lüpke, C Stummer
2017 Portland International Conference on Management of Engineering and ¡¦, 2017
42017
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