Operationalizing governance categories of projects R Müller, L Lecoeuvre International Journal of Project Management 32 (8), 1346-1357, 2014 | 147 | 2014 |
Co-creation of value and the project context: Towards application on the case of Hinkley Point C Nuclear Power Station H Smyth, L Lecoeuvre, P Vaesken International journal of project management 36 (1), 170-183, 2018 | 94 | 2018 |
From marketing to project management L Lecoeuvre-Soudain, P Deshayes Project Management Journal 37 (5), 103-112, 2006 | 50 | 2006 |
Differences in decision-making criteria towards the return on marketing investment: A project business perspective H Smyth, L Lecoeuvre International Journal of Project Management 33 (1), 29-40, 2015 | 49 | 2015 |
Using results-based monitoring and evaluation to deliver results on key infrastructure projects in China Y Xue, JR Turner, L Lecoeuvre, F Anbari Global Business Perspectives 1, 85-105, 2013 | 45 | 2013 |
Marketing by, for and of the project: project marketing by three types of organizations J Rodney Turner, L Lecoeuvre International Journal of Managing Projects in Business 10 (4), 841-855, 2017 | 32 | 2017 |
Marketing for the project: project marketing by the contractor JR Turner, L Lecoeuvre, S Sankaran, M Er International Journal of Managing Projects in Business 12 (1), 211-227, 2019 | 27 | 2019 |
Positioning of the stakeholders in the interaction project management-project marketing: A case of a coconstructed industrial project LL Soudain, P Deshayes, H Tikkanen Project Management Journal 40 (3), 34-46, 2009 | 25 | 2009 |
Customer experience in the B2B area: The impact of age-related impressions L Lecoeuvre, R Turner, VG Kuppelwieser Journal of Retailing and Consumer Services 58, 102216, 2021 | 20 | 2021 |
Créativité et PME: exemple de déploiement d’une méthode combinant groupe nominal et cartographie L Lecœuvre, T Verstraete IVe CIFPME (congrès international francophone de la PME), 13, 1998 | 14 | 1998 |
Ambidextrous strategy and execution in entrepreneurial project-oriented organizations: The case of Pagani supercars P Di Muro, L Lecoeuvre, R Turner International Journal of Project Management 39 (1), 45-58, 2021 | 13 | 2021 |
The performance of projects and Project Management. Sustainable Delivery in Project Intensive Companies L Lecoeuvre Project Manager (IL), 2017 | 11 | 2017 |
Project marketing implementation and its link with project management and project portfolio management L Lecoeuvre, K Patel Communications of the IBIMA 10, 50-63, 2009 | 10 | 2009 |
Marketing the project portfolio R Turner Portfolio Management, 81-104, 2023 | 6 | 2023 |
A review and classification of the uncertainties in projects: The way forward A Anand, A Castello, L Lecoeuvre Revue Française de Gestion Industrielle 35 (1), 57-79, 2021 | 5 | 2021 |
A Sustainable Approach for Project Management Performance JEAN-CHARLES HAINGLAISE AND LAURENCE LECOEUVRE L Lecoeuvre The Performance of Projects and Project Management, 172-190, 2016 | 3 | 2016 |
Les Projets Collaboratifs: Etudes de cas, Modèle dynamique et Facteurs clefs de succès JC Hainglaise, L Lecoeuvre Éditions universitaires européennes, 2018 | 2 | 2018 |
Integrating project marketing with project management R Turner, K Patel, L Lecoeuvre | 2 | 2012 |
Is Project Marketing Relevant to Practitioners? L Lecoeuvre, R Turner, K Patel 13th International Marketing Trends Conference, 23-25, 2014 | 1 | 2014 |
Interactions and congruencies between project marketing and project management: Dynamics of project marketing and project managementin a co-constructed industrial project P Deshayes, L Lecoeuvre, H Tikkanen 7th International Congress Marketing Trends, Venice, Italy, 17-19 February, 2008, 2008 | 1 | 2008 |