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Mun Yee Lai
Mun Yee Lai
sunway.edu.my의 이메일 확인됨
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Food and cuisine image in destination branding: Toward a conceptual model
MY Lai, C Khoo-Lattimore, Y Wang
Tourism and Hospitality Research 19 (2), 238-251, 2019
1532019
A perception gap investigation into food and cuisine image attributes for destination branding from the host perspective: The case of Australia
MY Lai, C Khoo-Lattimore, Y Wang
Tourism Management 69, 579-595, 2018
1392018
Do food image and food neophobia affect tourist intention to visit a destination? The case of Australia
MY Lai, Y Wang, C Khoo-Lattimore
Journal of Travel Research 59 (5), 928-949, 2020
922020
Eat to live or live to eat? Mapping food and eating perception of Malaysian Chinese
CL Yang, C Khoo-Lattimore, MY Lai
Journal of Hospitality Marketing & Management 23 (6), 579-600, 2014
482014
Comparing the meanings of food in different Chinese societies: The cases of Taiwan and Malaysia
C Khoo-Lattimore, ECL Yang, MY Lai
Journal of Hospitality Marketing & Management 25 (8), 954-974, 2016
162016
Do constraint negotiation and self‐construal affect solo travel intention? The case of Australia
ECL Yang, MY Lai, R Nimri
International Journal of Tourism Research 24 (3), 347-361, 2022
152022
Uncovering the critical drivers of solo holiday attitudes and intentions
ECL Yang, R Nimri, MY Lai
Tourism Management Perspectives 41, 100913, 2022
152022
Critical realism: a methodological design for destination food image research
MY Lai, C Khoo, Y Wang
Tourism Recreation Research, 1-19, 2022
52022
Conceptualising an Attribute-based Framework of Projected and Perceived Destination Food Image: The Case of Australia and its Chinese Market
MY Lai
Griffith University, 2018
22018
EAT TO LIVE OR LIVE TO EAT? A CROSS CULTURAL ZMET INVESTIGATION OF FOOD PERCEPTION AND ATTITUDE ON TAIWANESE AND MALAYSIAN CHINESE
M YEE, DRC KHOO-LATTIMORE
WINE CONSUMPTION FOR DIFFERENT OCCASIONS IN MALAYSIA: A SITUATIONAL APPROACH
LM Yee, CK Lattimore
EAT TO LIVE OR LIVE TO EAT? MAPPING MALAYSIAN CHINESE FOOD & EATING PERCEPTION WITH ZMET
YC Ling, LM Yee, C Khoo-Lattimore
Comparing the Meanings of Food in Different Chinese Societies: The Cases of Taiwan and Malaysia
KL Catheryn, ECL YANG, MY LAI
To Toast or Not to Toast: Motivation and Resistance to Wine Consumption amongst the Chinese in Malaysia
MY Lai, C Khoo-Lattimore
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학술자료 1–14