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Chiou-Fong Wei (魏久峰)
Chiou-Fong Wei (魏久峰)
Associate Professor, Business School, Nanfang College, Guangzhou.
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Toward sustainable livelihoods: Investigating the drivers of purchase behavior for green products
CF Wei, CT Chiang, TC Kou, BCY Lee
Business strategy and the environment 26 (5), 626-639, 2017
2382017
What drives green brand switching behavior?
HC Wu, CF Wei, LY Tseng, CC Cheng
Marketing Intelligence & Planning 36 (6), 694-708, 2018
1082018
Exploring the drivers of customer engagement behaviours in social network brand communities: towards a customer-learning model
CT Chiang, CF Wei, KR Parker, B Davey
Journal of Marketing Management 33 (17-18), 1443-1464, 2017
882017
Green marketing: the roles of appeal type and price level
CF Wei, BC Lee, TC Kou, CK Wu
Asian Social Science 8 (12), 1792-7544, 2012
282012
The role of product lean launch in customer relationships and performance in the high-tech manufacturing industry
TC Kou, BCY Lee, CF Wei
International Journal of Operations & Production Management 35 (8), 1207-1223, 2015
152015
Consumer brand engagement in the US–China trade war
YC Yi Hsuan Lee, Chiou-Fong Wei, Bruce C. Y. Lee, Ya-Yun Cheng
Asia Pacific Journal of Marketing and Logistics 34 (1), 75-90, 2022
62022
Exploring the Drivers of Conscious Waste-Sorting Behavior Based on SOR Model: Evidence from Shanghai, China
CF Wei, J Yu, TL Huang
2020 Management Science Informatization and Economic Innovation Development …, 2020
52020
What drives social media relationship quality in social enterprises
CF Wei, YY Cheng, CT Chiang, GH Ding
Journal of Marketing Management 8 (1), 37-49, 2020
32020
Exploring the influence of psychological empowerment on student's learning performance in a blended learning environment based on the structural equation model
LY Tseng, CF Wei, YY Zhang
2021 2nd International Conference on Artificial Intelligence and Education …, 2021
22021
Exploring the effect of product type differences on R&D outsourcing and knowledge sharing in high-tech industry
BCY Lee, TC Kou, CF Wei
International Journal of Business and Management 9 (2), 80, 2014
22014
Exploring the Impact of Teaching Quality on Children’S Learning Satisfaction in Guangdong for-Profit Education Training Institutions
J Yu, CF Wei
2020 Annual Conference of Education, Teaching and Learning (ACETL 2020), 2020
12020
探究電商網紅直播新商機的影響因素 The determinant of new business opportunities for internet celebrities.
魏久峰, 陳泳廷
科際整合管理研討會, 332-341, 2018
12018
The First-person Effect of Green Advertising
CF Wei, BCY Lee, KT Wei, Y Chen
Advances in Management & Applied Economics 14 (3), 97-115, 2024
2024
Consumer Social Media Engagement in Social Enterprises
Y Chen, CF Wei, BCY Lee
ICBDSS 2023, 2023
2023
網紅直播帶貨對大學生化妝品消費意願的影響研究— 以容貌焦慮為調節變數 What Drives College Students ‘ Consumption Intention of Cosmetics bye Internet Celebrity Live Streaming …
魏久峰何達良楊錦
iCIMKC2023第十七屆創新、管理與知識社群國際研討會, 2023
2023
産地直播對消費者農産品購買意願的影響因素研究:以東方甄選産地直播爲例 What drives the consumers’ purchase intention of agricultural products by origin live streaming: Dongfang …
魏久峰楊錦何達良
iCIMKC2023第十七屆創新、管理與知識社群國際研討會, 2023
2023
90後對電子支付平臺商業養老保險的購買意願影響因素研究 Analysis on Purchase Intention of Commercial Endowment Insurance on Mobile Banking of Post-90s Generation
葉侶君, 魏久峰
iCIMKC2022 第十六届创新、管理与知识社群国际研讨会, 2022
2022
What Drives Parents to Choose the Cram School from the Perspective of Planned Behavior Theory: Evidence from Taiwan.
GH Ding, S Liu, CH Lin, CF Wei
Int'l Journal of Management in Education (IJMIE), 2022
2022
Exploring the drivers of energetic seniors’ social reengagement intention: evidence from China’s Pearl River Delta region
W Chiou-Fong, J Yu, GH Ding, W Kai-Ting
Journal of Social Marketing 12 (2), 275-291, 2022
2022
以科技接受模型探討線上學習滿意度影響因素
余靜, 魏久峰, 魏愷廷
新教育, 20-21, 2022
2022
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