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Brian C. Britt
Brian C. Britt
Associate Professor of Advertising and Public Relations, University of Alabama
Verified email at ua.edu
Title
Cited by
Cited by
Year
Too big to sell? A computational analysis of network and content characteristics among mega and micro beauty and fashion social media influencers
RK Britt, JL Hayes, BC Britt, H Park
Journal of Interactive Advertising 20 (2), 111-118, 2020
1042020
How advertising relevance and consumer–Brand relationship strength limit disclosure effects of native ads on Twitter
JL Hayes, G Golan, B Britt, J Applequist
International Journal of Advertising 39 (1), 131-165, 2020
772020
Can social media listening platforms’ artificial intelligence be trusted? Examining the accuracy of Crimson Hexagon’s (now Brandwatch Consumer Research’s) AI-Driven analyses
JL Hayes, BC Britt, W Evans, SW Rush, NA Towery, AC Adamson
Journal of advertising 50 (1), 81-91, 2021
432021
Structural Differentiation in Social Media: Adhocracy, Entropy, and the" 1% Effect"
SA Matei, BC Britt
Springer, 2017
382017
The cause effect: the impact of corporate social responsibility advertising on cause consumer engagement behavior after brand affiliation ceases
S Holiday, JL Hayes, BC Britt, Y Lyu
International Journal of Advertising 40 (2), 199-224, 2021
372021
Leveraging textual paralanguage and consumer–brand relationships for more relatable online brand communication: A social presence approach
JL Hayes, BC Britt, J Applequist, A Ramirez Jr, J Hill
Journal of Interactive Advertising 20 (1), 17-30, 2020
332020
Modeling viral diffusion using quantum computational network simulation
BC Britt
Quantum Engineering, e29, 2020
272020
Reactance and turbulence: Examining the cognitive and affective antecedents of ad blocking
NH Brinson, BC Britt
Journal of Research in Interactive Marketing 15 (4), 549-570, 2021
252021
From waifus to whales: The evolution of discourse in a mobile game-based competitive community of practice
BC Britt, RK Britt
Mobile Media & Communication 9 (1), 3-29, 2021
222021
Prevalence of anger, engaged in sadness: engagement in misinformation, correction, and emotional tweets during mass shootings
J Lee, S Kanthawala, BC Britt, DF Deavours, T Ott-Fulmore
Online information review 46 (3), 422-440, 2022
172022
A research agenda for the study of entropic social structural evolution, functional roles, adhocratic leadership styles, and credibility in online organizations and knowledge …
SA Matei, E Bertino, M Zhu, C Liu, L Si, B Britt
Roles, trust, and reputation in social media knowledge markets: theory and …, 2015
162015
Theoretical implications addressing rural college students’ organ donation behaviors
RK Britt, BC Britt, J Anderson
Journal of health psychology 22 (5), 650-660, 2017
152017
Virtual sociability: From community to communitas
SA Matei, BC Britt
InterAcademic Press, 2011
152011
Social media and suicide: a validation of terms to help identify suicide-related social media posts
S Parrott, BC Britt, JL Hayes, DL Albright
Journal of evidence-based social work 17 (5), 624-634, 2020
142020
Oral Healthcare Implications of Dedicated Online Communities: A Computational Content Analysis of the r/Dentistry Subreddit
BC Britt, RK Britt, JL Hayes, ET Panek, J Maddox, A Musaev
Health Communication, 2020
142020
The healthfulness of entrées and students’ purchases in a university campus dining environment
K Leischner, LA McCormack, BC Britt, G Heiberger, K Kattelmann
Healthcare 6 (2), 28, 2018
142018
From cooperation to competition: An interaction-based contingency theory of communities of practice
BC Britt
Journal of Knowledge Management 25 (6), 1594-1618, 2021
122021
Taking the lead in misinformation-related conversations in social media networks during a mass shooting crisis
J Lee, BC Britt, S Kanthawala
Internet Research 33 (2), 638-663, 2023
112023
Evolution and revolution of organizational configurations on Wikipedia: a longitudinal network analysis
BC Britt
Purdue University, 2013
102013
What inspired that tweet: A comparative analysis of official and stakeholder-enacted crisis responses during the Urban Meyer/Zach Smith scandal
N Brown-Devlin, KA Brown, BC Britt, AC Adamson
Communication & Sport 11 (2), 265-287, 2023
92023
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